With the tech savviness of today’s Generation Y, smart phone apps are an effective way to reach out to them. With Generation Y, if you want to engage them, it needs to be on a platform that they they see it as ‘cool’ to be on, so for students learning English – a considerable proportion of which are part of the Generation Y, what better way to help than offering them a smart phone app?
Read on to find out more about Nadia Bentoua’s new i phone app….